What students are buying at Westwing
Westwing Collection is basically the whole show
78% of recent purchases are Westwing Collection own-label, and that's exactly where the 15% student discount hits hardest. Ceiling Lamp Leora leads the pack as the runaway favourite, with Pendant Light Leora backing it up as the same silhouette in a different fitting.
Add in the Ruffled Linen-Cotton Pillowcase Posie and Ruffled Linen-Cotton Duvet Cover Posie and you've got students building out matching bedroom sets rather than picking one hero piece.
Westwing Collection is basically the whole show
78% of recent purchases are Westwing Collection own-label, and that's exactly where the 15% student discount hits hardest. Ceiling Lamp Leora leads the pack as the runaway favourite, with Pendant Light Leora backing it up as the same silhouette in a different fitting.
Add in the Ruffled Linen-Cotton Pillowcase Posie and Ruffled Linen-Cotton Duvet Cover Posie and you've got students building out matching bedroom sets rather than picking one hero piece.
Lighting is the category students keep coming back to
Three lighting products sit in the top seven, and they're not cheap impulse buys. Ceiling Lamp Leora and Pendant Light Leora both come in at £159, while the Dimmable Portable LED Table Lamp Panthella 250, Design Verner Panton pushes higher at £269 as the priciest item on the list.
That's a real signal students are treating lighting as an investment piece worth saving the 15% discount for, not just a quick add-on.
Lighting is the category students keep coming back to
Three lighting products sit in the top seven, and they're not cheap impulse buys. Ceiling Lamp Leora and Pendant Light Leora both come in at £159, while the Dimmable Portable LED Table Lamp Panthella 250, Design Verner Panton pushes higher at £269 as the priciest item on the list.
That's a real signal students are treating lighting as an investment piece worth saving the 15% discount for, not just a quick add-on.
Soft furnishings are the affordable multi-buy play
Not everyone's dropping £159 on a lamp. The Ruffled Linen-Cotton Pillowcase Posie at £24.99 is the cheapest thing on the list and the second most bought item overall, proving students are happy to stack smaller textile buys.
Pair that with the Checked Reversible Throw Edison with Fringed Hem and the Ruffled Linen-Cotton Duvet Cover Posie, and it's clear bedroom and living room layering is doing serious numbers alongside the big lighting spends.
Soft furnishings are the affordable multi-buy play
Not everyone's dropping £159 on a lamp. The Ruffled Linen-Cotton Pillowcase Posie at £24.99 is the cheapest thing on the list and the second most bought item overall, proving students are happy to stack smaller textile buys.
Pair that with the Checked Reversible Throw Edison with Fringed Hem and the Ruffled Linen-Cotton Duvet Cover Posie, and it's clear bedroom and living room layering is doing serious numbers alongside the big lighting spends.